Product Manager

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USA HQ: 18565 Jamboree Rd., Suite 275, Irvine, CA 92612

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Posted Date: Apr. 24, 2022

Join us to become a driving force in the launch and commercialization of the groundbreaking, non-invasive, imaging-based, diagnostic & interventional cardiology technology, FFRangio. The CathWorks FFRangio™ System provides a Fractional Flow Reserve (FFR) analysis using a non-invasive Artificial Intelligence (AI) software making use of imaging instead of an invasive wire, revolutionizing the diagnostic value of an angiogram.

As a Downstream Product Manager, you will be responsible for supporting the global
launch and commercialization efforts of the CathWorks FFRangioTM System. It is a hands-on, high-impact
role with the opportunity to help transform how physicians manage their patients with cardiovascular
disease. If you have the entrepreneurial drive and demonstrated ability to flex across a variety of roles in
a fast-paced, start- up environment, CathWorks is the place for you.

Job Responsibilities: expand_more

  • Contribute to the creation, execution, and oversight of strategies that will maximize the impact of the CathWorks FFRangio™ System global launch and commercialization
  • Develop marketing programs that support product launch and commercialization strategies connecting business goals with market conditions
  • Develop and execute the production of marketing and training materials, including content delivery to field team
  • Collaborate with internal stakeholders and key opinion leaders to develop marketing tactics and messaging based on regional strategies, competitive landscape, and regulatory/legal requirements
  • Work closely with Global Downstream and Upstream Product Management Teams to identify competitive gaps in product portfolio and understand the nuances of each software update
  • Use social media marketing tools to create and maintain CathWorks’ brand; set key performance indicators (KPIs) for social media campaigns
  • Support national congress and regional meeting strategy, including booth design, sponsorships, and development of booth assets
  • Management and design of sales enablement (Showpad) and CRM (Salesforce), a repository for external-facing assets that effectively connects us to our customers

Requirements: expand_more

  • Bachelor’s Degree
  • MBA preferred but not required
  • 3-5 years of relevant work experience, medical device experience preferred
  • Experience working in marketing and a deep grasp of core marketing competencies
  • Product launch experience, preferably in healthcare
  • Experience in social media marketing
  • Substantial grasp of clinical study design
  • Understanding of product related financials and how to manage for profit
  • Ability to analyze and translate data into actionable insights to support decision making
  • Strategic, forward-looking thinker with strong cross-functional collaboration skills
  • Excellent written, verbal and presentation skills with a strict attention to detail
  • Excellent leadership, communication, interpersonal and project management skills
  • Strong organizational skills, time management skills, and ability to manage competing priorities in a fast-paced environment
  • Up to 15% travel, sometimes over the weekend

About CathWorks: expand_more

CathWorks is the leader in digital health innovations that can improve the lives of patients globally. The CathWorks FFRangio™ System combines advanced computational science and artificial intelligence, transforming how cardiovascular disease is diagnosed and treated. It provides physicians access to
objective drug-free and wire-free intraprocedural multi-vessel physiology guidance that is practical for every patient. For more information, visit www.cath.works and follow us on Twitter @CathWorks.

 

Equal Opportunity Employer: expand_more

CathWorks, Inc. is an Equal Opportunity Employer. This company does not and will not discriminate in employment and personnel practices on the basis of race, sex, age, handicap, religion, national origin or any other basis prohibited by applicable law. Hiring, transferring and promotion practices are performed without regard to the above listed items.

 

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